Direct or through your agency. Pick the one that fits.

You're the brand.

You run DTC marketing for a biotech or pharma brand. You buy direct from OVYN, choose between three engagement models below, and either let our team drive the platform or run it yourself.

You're the agency.

You run a PE-backed or boutique pharma agency. Your client is going to ask if you have an AI answer within 12 months. License the engine, white-label it, keep your client relationships and your scope. The production layer becomes leverage instead of liability.

The hardest objection isn't the work. It's confidence in driving it.

Output quality lands fast. We've heard this on every call. The hesitation is "do I have time to learn a new platform" and "what if my team can't keep this running." Two engagement models answer that — pick the one that fits your team today, switch when you want.

Done-for-you

Your account director sits inside the platform every day. You see outputs, approve, and ship. We handle the prompts, the rail tuning, the deployment, the reports.

• Dedicated OVYN account director on every campaign
• We drive the brief generator, variant scoring, and MLR submission
• You see outputs in your inbox + a shared dashboard view, not a tool to learn
• Quarterly strategy reviews + performance reports in your format
• Cuts your team's scope by roughly half — we replace the production line, not the brand thinking

• Lean DTC marketing teams
• Brands with limited internal AI fluency
• Anyone whose answer to 'who's driving this on Monday?' is 'no one has time'

Self-serve license

Same dashboard, your seats. Your team writes the briefs, runs the generator, manages MLR, and configures deployment. OVYN provides the platform, training, ongoing support — you provide the operators.

• Per-seat license · unlimited variants generated
• Your team's prompts, your team's ownership
• OVYN strategy team available on-call (T+24 SLA) for compliance + creative escalations
• Quarterly platform updates + new format support included
• Migrate to managed at any time without contract penalty

• Mature marketing teams with AI ops fluency
• Brands that want to keep IP + workflow in-house
• Teams already running Veeva CRM + PromoMats day-to-day

Hybrid · managed → self-serve

Months 1–2 are fully managed — OVYN account director on every Zoom, every brief, every approval. Months 3+ progressively hand off, with our team in the platform alongside yours. By month 6, your team owns the daily workflow; we step back to advisory.

• Onboarding ramp: hand-holding through first 60 days
• Co-piloting cycles 3–8 — your team learns by doing, not by training video
• Steady-state by month 6 — your team operates, we advise
• Switch back to managed any time without penalty
• Designed for the 'I'll get there but not on day one' marketer

• Teams who want platform fluency long-term but need confidence on day one
• Marketers personally championing AI inside their organization
• Anyone who said 'this is overwhelming' in the discovery call